Framework

    Head of Sales

    Framework
    Posted 11/20/2025Lead/Manager
    Full-time
    Sales
    Sales Experience
    Customer Focus
    Channel Partnerships
    Negotiation
    Enterprise Deals

    Job Description

    The Position

    We want every business, organization, school, and government agency to have access to longer-lasting, higher-performance computers that can be customized to meet their needs. Framework is one of the fastest growing consumer electronics brands in the world, and Framework for Business is the fastest growing revenue stream in the company. We’re looking for the right leader to continue to scale our B2B investments substantially and capture market share from the incumbents in the space. In this role, you’ll own our overall global B2B sales strategy, establish and manage key customer relationships, and mentor and grow the B2B team. The team is two people today, with plans to grow to six by the end of 2026, and further growth beyond that. We’re looking for someone who has experience scaling computing or electronics sales from an early stage, spanning direct to customer sales, channel partnerships, and custom hardware development deals with large enterprise customers. This role reports directly to the CEO.

    This role is remote anywhere in the US and will require up to 20% travel to the Framework headquarters in San Francisco and to key customers and partners.

    What You'll Do Set and execute the overall strategy for the B2B team across multiple pillars: direct to customer, channel, and custom hardware development Mentor and grow a high-performing B2B team across sales development, account management, and customer success Develop and deploy market expansion strategies across both customer verticals and geographies Partner closely with operations, finance, marketing, engineering, and product teams on overall company operational and revenue scalability, and provide inputs to the hardware roadmap to enable success of the B2B strategy Establish internal infrastructure, tools, processes, and metrics to level up the capabilities of the team Directly engage end customers and channel partners, closing key deals and winning market share

    What You Need 10+ years of sales experience in electronics or computing, with 5+ years of experience leading and growing sales organizations An extreme customer focus, and a passion for delivering the best product and experience to our business customers A background across both direct to customer sales and channel (MSP/VAR/reseller/distributor) partnerships Sales expertise across one or more of our customer verticals: SMB, SLED/education, startups, federal, and defense Proven background in both establishing high performance, efficient SMB funnels and in negotiating and closing complex multi-million dollar enterprise deals The necessary technical depth to partner with our engineering teams on deals that require custom hardware development

    What's Nice to Have Specific experience with laptop and desktop PC sales Established networks with relevant partners and within key customer verticals Expertise scaling sales funnels and organizations internationally Prior background in building sales organizations in consumer hardware startups Familiarity with establishing retailer partnerships

    What You'll Love Competitive salary, equity, and health benefits Paid company holidays plus 20 PTO days per year Paid Parental Leave Flexible work hours and locations, including every other Friday off! 401K with matching for US employees The chance to work at a startup that is making a positive social and environmental impact

    Equal Opportunity

    We commit ourselves to the principles of equal employment and a diverse work environment. With inclusion being one of our core values at Framework, we do not discriminate on the basis of race, religion, color, national origin, gender, gender expression, sexual orientation, age, marital status, veteran status, or any other characteristic protected by applicable federal, state, or local laws. We will consider qualified applicants regardless of criminal histories pursuant to the San Francisco Fair Chance Ordinance and Los Angeles Fair Chance Ordinance. We are also committed to providing reasonable accommodations for all qualified individuals with disabilities. If you require an accommodation to participate in the application or interview process, please let us know by reaching out to accommodations@frame.work.

    The base pay range for this role is $189,000 - $225,000 USD per year, and will be eligible incentive compensation. The base salary range for this position may vary depending on various factors such as professional background, work experience, work location, market demand, etc. In certain circumstances, the final offer may vary from the amounts shown in this job description.

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