Marketing Operations Manager

We’re looking for a data-driven, systems-savvy Marketing Operations Manager to own the infrastructure, reporting, and processes that power Privy's marketing team. You’ll play a pivotal role in ensuring campaign execution is seamless, lead flow is clean and trackable, and our tech stack drives efficiency and insight. This is a high-impact role for someone who thrives on cross-functional collaboration, building scalable systems, and digging into the data to find ways to drive pipeline and performance. What you'll do Own the marketing tech stack – manage, optimize, and integrate tools like HubSpot. Lead database hygiene & lead flow management – ensure proper tracking, segmentation, and routing of all inbound and outbound leads. Campaign support – partner with demand gen and lifecycle marketing to execute email campaigns, landing pages, and A/B tests. Build reporting infrastructure – create dashboards to track funnel performance, campaign ROI, and attribution insights. Enable better decisions – analyze funnel metrics to identify drop-offs, optimize lead scoring, and recommend process improvements. Be the liaison to Sales Ops – ensure seamless handoff of MQLs and accurate pipeline tracking. Drive operational excellence – implement best practices in tagging, UTM tracking, lead enrichment, and nurture logic. 3–5+ years in a marketing operations or revenue operations role, ideally in a fast-paced SaaS or ecommerce tech environment. Strong hands-on experience with marketing automation (HubSpot required), CRM, and reporting tools (Looker, Tableau, or similar). Comfort working with data sets and spreadsheets (SQL a plus but not required). Process-driven mindset with a passion for optimization and scalability. Strong communicator and collaborator—able to partner with GTM, product, and exec stakeholders. Familiarity with multi-channel funnel tracking and attribution models. High autonomy with no career ceilings. Challenging and interesting work. Amazing colleagues. Competitive salary and equity. Work remotely. Covered health, dental, and vision insurance. Regular team events and off-sites. Unlimited PTO and generous paid parental leave.