Paid Media Analyst

Our client within the Gaming Industry is searching for a Paid Media Analyst to join their team! This Paid Media Analyst will be responsible for managing Campaign Analytics for advertising campaigns. The ideal candidate has a strong understanding of Ad Operations and Ad Tech platforms and has a passion for analyzing and delivering business insights from data. Additionally, this candidate has worked specifically with Sprinklr for Paid Media analytics and Power BI. Responsibilities Maintains and creates PowerBI dashboards that join data sources from Sprinklr, Skai, and manual uploads from direct publishers or self-service ads managers not integrated in unified system Understands Brand Lift Studies and measurement solutions to maintain and pull baseline brand lifts across publishers Optimizes and improves current reporting taxonomy to enhance data rollup and visualization in PowerBI and in Excel pivots Establishes timelines and workback schedules for end-of-campaign and exec level reports Partners with Ad Ops Manager to continually improve efficiencies and accuracy in reporting processes Serves as the media analyst for all of the team's related in-house campaigns Qualifications 3-5 years of paid media analytics and reporting 1-2 years in data analyst function Advanced Excel skills, including but not limited to Pivot Tables, XLOOKUP, Macros, and creating charts and visualizations out of data Strong communication skills and collaboration across organization and functions 1 + year of working Power BI experience Sprinklr, and/or Skai experience; or equivalent Bachelor’s degree or equivalent experience Compensation Range: $74,000-84,000/annually DOE ** This pay range is Client-specific for the opening advertised. The identity of the Client will be disclosed if you are selected to move forward in the hiring process. **

Benefits:

Employer contributions toward the cost of employee-only medical and dental premiums Vision - opt-in available 401k PTO Laptop Life Insurance, Disability Insurance, AD&D coverage Short-term Disability, Accident, Cancer/Critical Illness, Pet insurance - opt in available