Product Marketing Manager

At Syncro, our Vision is a world where all businesses thrive on enterprise-grade digital platforms - empowering them to compete, innovate and grow without limits. We're on the lookout for collaborative individuals with diverse perspectives willing to bring their authentic selves to a culture that prioritizes the employee and customer experiences. As a remote-first software company, we are relentlessly focused on living our core values. Please take a moment to reflect on whether you resonate with our company's core values and culture. If you believe you're ready to embark on a journey of delivering incredible customer experiences as a part of the Syncro team, then dive into the job details below!

Core Values:

• At Syncro we believe that companies with a strong, collaborative and inclusive culture perform better and provide a great working environment.
• Be Customer Obsessed: Prioritize our customer’s success and drive value for them
• Innovate with Agility: Adapt, experiment and take risks
• Deliver Results: Operate with urgency, focus and accountability
• Collaborate Openly: Inclusivity of people, ideas and information
• Operate with Integrity: Do the right thing through transparency and fairness
• Celebrates the Wins: Illuminate accomplishments and recognize one another

Benefits Quick Overview:

Pay Range: $115k - $161k (Targeting $138k) Remote first: We are the PIONEERS of “work from home” - remote work is all we have ever done and we do it well! Our team members are all over the globe working from home and striking an awesome balance in their lives. Equity Appreciation Program: Syncro offers an equity program that everyone participates in Unlimited PTO: With a 2 week annual minimum, Syncro wants you to take time when you need it. 401k Plan: A hassle free plan with a 2.5% company match of your annual salary. Health Insurance: Syncro covers 95% of the monthly premiums for you and your dependents. Plus our plans have extremely low deductibles and out of pocket costs that don't sacrifice great coverage for you or your family anywhere in the US. Parental Leave: Up to 6 weeks paid parental leave so you can focus on the new addition to your family And more!: Ask us about our other benefits like Pet Insurance, Flexible Spending Accounts, 100% employer paid Short Term Disability, and Ultra-Remote Work.

The Opportunity:

We’re looking for a Senior Product Marketing Manager to lead product marketing at Syncro. You’ll shape how we tell our story, define where we win, and make sure every IT professional who touches our brand understands the value it can deliver to them. This is a strategic, creative, and data driven role, all about bridging our products, customer insights, and market narrative. This is a high-impact role shaping how thousands of IT professionals experience our platform.

What You’ll Be Doing:

• Lead product marketing strategy across our platform including positioning, messaging, competitive differentiation, and launches.
• Build and evolve the Syncro story: explain not just what we do, but why it matters for MSPs and IT Professionals.
• Use AI tools and automations behind the scenes to create authentic, data-driven messaging and personalized experiences that scale.
• Develop sales enablement tools including effective product demonstrations, collateral, sales scripts, case studies, competitive battle cards and other tools to accelerate the sales cycle.
• Create and define segmentation and go-to-market strategies based on market research, competitive analysis, and an unwavering focus on the customer and data.
• Partner with Product, Customer Success and Sales to build GTM plans that drive adoption and retention.

Must Have Skills:

7+ years of product marketing experience in SaaS, ideally within B2B or IT-focused industries.

• Proven track record of building narratives that differentiate in competitive markets.
• Deep understanding of audience segmentation, messaging frameworks, and GTM execution.
• Comfort blending creativity with data, especially using AI tools to analyze, generate, and tailor marketing assets.
• Outstanding communication skills: you love writing, presenting, and simplifying complex ideas.
• Collaborative leadership approach; you thrive working across Product, Sales, and Marketing.

Interview Process:

At Syncro we believe in transparency and providing candidates with as much information as possible so you can make an informed decision during your job search. Below are the steps of the interview process you can expect:

Initial Zoom call with HR Hiring Manager Interview Technical Panel Interview Executive Interview

AI Usage Policy for Interviews:

We encourage candidates to use AI tools to help prepare for interviews, whether that means practicing responses, researching our company, or refining your resume. That said, during live interviews, we expect all answers and interactions to come directly from you without real-time help from AI or other tools. We are not looking for perfect answers. We are looking for honest insights, real experiences, and genuine communication so we can fairly and accurately get to know you. Company Details: If you’re curious about learning more about Syncro, read on and visit the links below. Syncro is a B2B SaaS company with a highly collaborative and creative team serving the Managed Services Provider (MSP) industry. Picture an MSP as a company’s outsourced IT department - our platform empowers them with the tools and automation they need to run their businesses and supercharge their client services. Our goal is to empower our customers (we call them partners) to thrive through operational excellence. We're all about making it happen together!

To see more about our product, and what it’s like to work here at Syncro, check us out online:

Website: www.syncromsp.com Glassdoor: https://www.glassdoor.com/Overview/Working-at-Syncro-EI_IE4650167.11,17.htm LinkedIn: https://www.linkedin.com/company/syncromsp/mycompany/ Life at Syncro Instagram: https://www.instagram.com/lifeatsyncro/

• Syncro is an equal opportunity employer. We are committed to creating an inclusive environment where all employees can thrive and do their best work, free from discrimination and harassment.