Sales and Growth Manager

About You You want to be part of something with massive potential, there from the ground floor. You thrive in environments where the expectations are high, the goal is challenging, the mission is clear, and the team supports each other to get better every day. You’re looking for a role with real responsibility, where you feel ownership over what you build. You are excited by working directly with a successful entrepreneur who invests in you. You want to build something that supports others through stable, dignified, growth-oriented jobs. You are a natural closer with a strategist’s mind — equally energized by understanding what makes people say “yes” and building the repeatable systems that turn those yeses into scale. Role Overview The Growth & Sales Manager is the engine behind Moonlight’s client acquisition strategy. As the Growth & Sales Manager you have a deep instinct for what drives people to say “yes” and the systems-thinking discipline to scale that into a repeatable process. You have a creative and entrepreneurial mind. You are adept at all lead gen tactics — whether it’s cold email, partnerships, webinars, LinkedIn plays, or unconventional outreach strategies. You will work closely with our Digital Marketer to bridge brand and performance — ensuring that outbound efforts are aligned with the broader marketing strategy and that Moonlight is continually being introduced to new audiences in compelling ways. Equal parts closer and strategist, this role is responsible for building, refining, and executing our entire outbound and inbound sales funnel — from lead generation through to conversion, onboarding, and renewal. This person is relentlessly outcome-driven, deeply persuasive, and thrives in a fast-paced, early-stage environment where growth is the mandate. Key Outcomes ● Drive Monthly Revenue Growth Own and exceed monthly new client acquisition targets through a combination of outbound sales, inbound lead conversion, and referral growth. Grow Moonlight’s client base to 50+ active clients within the first 12 months. ● Build a Scalable Sales Process Design and document a scalable, repeatable sales playbook tailored to Moonlight’s services and market. This includes outreach scripts, email sequences, objection-handling guides, CRM flows, and handoff procedures. ● Optimize Conversion Across Funnel Identify and optimize the highest-performing messaging, offers, and channels across the full sales funnel. Increase lead-to-close conversion rate by 30% within six months. ● Establish and Track Sales Metrics Define key sales metrics (e.g., cost per acquisition, lead response time, close rate, churn rate). Build and manage dashboards to track performance weekly and use insights to make iterative improvements. ● Improve Retention Through Sales Alignment Ensure a high-quality match between clients and services through expectation-setting and qualification. Contribute to reducing client churn by 20% by aligning sales with client success criteria. ● Lay the Foundation for Sales Team Growth Within 6–9 months, identify and recommend future sales hires or contractors as demand grows. Build the foundation for a future sales organization, including roles, structure, and performance standards. ● 5-7+ years of experience in a sales, growth, or business development role, ideally in a fast-paced startup or service-based business ● Proven track record of exceeding sales targets and closing high-value clients through outbound channels ● Deep understanding of sales psychology, lead qualification, and consultative selling ● Experience designing or optimizing a high-converting sales funnel — from cold outreach to contract ● Strong proficiency with CRM systems (e.g., HubSpot, Pipedrive) and sales automation tools ● Excellent verbal and written communication skills — persuasive, clear, and human ● Highly analytical and data-driven with the ability to identify drop-off points and improve conversion rates. Creative thinker who enjoys testing and iterating on outreach strategies, messaging, and formats ● Comfortable collaborating with marketers, operators, and leadership to align growth across functions ● Thrives in a lean, early-stage environment with high autonomy and a bias toward action ● Excellent project management and organizational abilities; adept at balancing multiple priorities under tight timelines. ● Comfort and skill in working remotely with distributed, multicultural teams ● Competitive compensation commensurate with experience ● Opportunity for performance-based bonuses as the company grows ● Direct mentorship from the founder and CEO ● 21 days of paid time off ● Health benefits