Senior SEO Specialist (Remote)

We are seeking an experienced Senior SEO Specialist to join our remote team. As a Senior SEO Specialist, you will be responsible for developing and implementing effective SEO strategies to improve our client's website's organic search rankings and drive organic traffic. This role requires a deep understanding of search engine algorithms, keyword research, on-page optimization, technical SEO, and link building. Working closely with our content team, you will provide guidance and recommendations for optimizing website content, meta-tags, and other on-page elements. You will also conduct regular audits to identify areas for improvement and monitor keyword rankings and organic traffic performance. This is a remote position and requires strong communication skills, self-management abilities, and proficiency in remote collaboration tools. Key Responsibilities

• SEO Strategy & Account Management
• Develop and own end-to-end SEO strategies for multiple client accounts.
• Conduct client audits, define KPIs, and deliver measurable growth in visibility and conversions.
• Stay ahead of Google updates, Search Generative Experience (SGE), and AI-driven ranking factors.
• Translate technical and analytical findings into clear, actionable insights for clients.
• Research & prepare SEO plans, project results, and share recommendations with the client
• Keyword, Intent & Market Research
• Conduct deep keyword, entity, and topical research using advanced and AI-powered tools.
• Identify content gaps, semantic clusters, and voice/zero-click opportunities.
• Map keywords to user intent and customer journey stages to guide content creation.
• Benchmark competitors’ organic and SERP strategies to uncover growth areas.
• On-Page & Content Optimization
• Prepare content briefs & collaborate with the writer to ensure SEO-first content ideation.
• Use AI and NLP tools (e.g., SurferSEO, Frase, Jasper, ChatGPT) to enhance relevance and readability.
• Ensure pages meet EEAT (Experience, Expertise, Authoritativeness, Trustworthiness) standards.
• Optimize metadata, headings, schema, and internal linking structures.
• Audit and enhance content for featured snippets, People Also Ask, and visual search results.
• Technical SEO
• Perform advanced technical SEO audits using Screaming Frog, Sitebulb, or equivalent tools.
• Address site speed, crawlability, canonicalization, and indexation issues.
• Work closely with developers to ensure SEO best practices are embedded in new builds.
• Implement structured data, Core Web Vitals improvements, and accessibility optimizations.
• Manage multi-domain and multi-language setups where applicable.
• Off-Page, Digital PR & Authority Building
• Develop and execute ethical, results-driven link acquisition strategies.
• Build relationships with publishers, bloggers, and industry platforms for collaboration.
• Manage AI-assisted outreach personalization to scale link building efficiently.
• Track backlinks, disavow toxic ones, and maintain a healthy link profile.
• Support local SEO and reputation management when needed.
• Analytics, Reporting & Automation
• Measure and report on SEO KPIs using GA4, GSC, Looker Studio, SEMrush, Ahrefs, and other tools.
• Create insightful dashboards and reports tailored to each client’s business goals.
• Use AI and automation to streamline auditing, reporting, and data collection processes.
• Perform competitive and performance analysis to inform next-step recommendations.
• Tools & Platforms of Excellence
• Core Tools: Google Search Console, GA4, Looker Studio, SEMrush, Ahrefs, Screaming Frog, Google Tag Manager
• AI & Automation Tools: ChatGPT, SurferSEO, Jasper, Frase, ContentKing, Sitebulb
• Bonus Skills: Familiarity with APIs, Python (for SEO automation), and CMS platforms (WordPress, Shopify, Webflow)

Requirements 4+ years of SEO experience, preferably within a digital agency environment. In-depth knowledge of SEO techniques, including keyword research, on-page optimization, technical SEO, and link building. Familiarity with SEO tools like SEMrush, Ahrefs, Looker Studio and GSC. Experience with website analytics tools, such as Google Analytics Strong command of AI-driven SEO tools and trends Strong analytical skills and ability to generate insights from data. Excellent written and verbal communication skills. Ability to work independently and remotely. Detail-oriented with strong organizational skills. Proven track record of improving organic search rankings and driving organic traffic. Experience with content management systems(wordpress/Drupal) and HTML/CSS. Ability to collaborate and work effectively with cross-functional teams. Certifications in SEO or related fields are a plus. If you meet the above requirements and are excited about the opportunity to work on cutting-edge web projects, please submit your resume and portfolio for consideration. We are a team of dynamic professionals, and we offer a collaborative work environment where creativity and innovations are encouraged. Paid Time Off Work From Home Training & Development Performance Bonus Supportive & Positive Environment An innovative and collaborative environment with shared responsibilities and equal input