Sr. Marketing Campaign Manager

Position: Sr. Marketing Campaign Manager The Sr. Marketing Campaign Manager plays a critical role in turning B2B SaaS marketing strategy into high-impact digital execution. Operating in a fast-paced, collaborative environment, this role partners closely with other marketing team members to drive campaign execution & management across paid social, paid advertising, email and organic social. You’ll also be highly operational, working in Hubspot and within our CRM (Salesforce) to manage campaigns and track & report campaign performance. Hands-on and execution-focused, this role blends creativity with operational rigor. The Sr. Marketing Campaign Manager brings exceptional project management skills and cross-functional partnership to ensure smooth coordination and on-time delivery across multiple complex initiatives. Their work directly fuels demand generation, strengthens brand presence, and accelerates pipeline growth.

What You’ll Do:

• Manage campaign execution across multiple channels, including paid search, paid social, display, email, organic social, and content distribution.
• Analyze performance data and use insights to optimize campaigns in real time, adjusting messaging, channels, and budgets as needed.
• Strategically allocate budgets across channels to maximize ROI and campaign performance.
• Vet, select, and manage third-party vendors, agencies, and media partners to ensure cost-effective, high-quality delivery.

Who You Are:

• A data-driven team player passionate about building operational excellence.
• An avid learner energized by experimentation, testing, and continuous improvement.
• Customer-obsessed and committed to delivering highly engaging, tailored experiences.
• An optimistic, energetic collaborator who thrives on teamwork and breaking records.

Qualifications 3+ years of general marketing experience with a B2B SaaS company, targeting a wide range of segments and personas.

• HubSpot experience strongly preferred (experience with Marketo, Salesforce, Pardot, or ActiveCampaign also transferable)
• Experience managing paid advertising, paid social, marketing automation, email campaigns, dashboards, marketing reports.
• Strong writing skills across email, ad copy, and social media content.
• Ability to operate independently in a fast-moving, start-up environment.

Ability to present ideas & reporting and make data-driven decisions. Strong analytical aptitude and comfort working with performance data. Candidates must be authorized to work in the United States for any employer without stipulations and be residents of the United States. Following the offer of employment, all roles will require a background check and a drug and alcohol test. Some positions may require other verifications, such as, driver eligibility and record, credentials or education. All new hires will be required to complete the I-9 Form and E-verify process upon employment. Pay: $125,000-$140,000 (based on experience). This position is not eligible for a bonus.

Benefit & Perks - why you'll love working with us:

• Remote-first & flexible hours – Offices in Austin, TX; Deer Park, TX; Woodland, WA; and Cleveland, OH.
• Learning & growth – Annual learning reimbursement.
• Family-friendly policies – Support for work-life balance.
• Generous time off – 3 weeks PTO, 1 week Winter Break, holidays, and sick days.
• Comprehensive benefits – Medical, vision, dental, and 401(k) match.
• Equity – Private Company Equity Options
• Wellness – Mental and physical health resources and social events.
• Join us and grow with a team that values you!
• Equal Employment Opportunity

Interplay Learning is committed to providing equal employment opportunity (EEO) to all qualified employees and applicants for employment without regard to race, color, religion, gender, sexual orientation, national origin, age, disability, pregnancy, marital status, gender identity or expression, status as a veteran, or any other legally protected characteristic or activity in accordance with applicable federal, state and local laws.

As a federal contractor, Interplay Learning takes affirmative action to consider qualified individuals without regard for disability and protected veterans status.

Individuals with disabilities who need assistance with the application or recruitment process must promptly contact the HR Department to discuss their particular needs.

Interplay Learning does not discriminate against employees or applicants for discussing, disclosing, or inquiring about compensation.

Drug Testing & Background Testing The company conducts background checks as part of the hiring process after extending an offer of employment. These screenings are facilitated by trusted third-party specialists. All positions require I-9 verification, E-Verify, a background check, and a drug and alcohol screening. Depending on the role, additional screenings may include employment history verification, a DMV record check, reference checks, education and credential verification, or a credit history review.

We believe in fostering a welcoming and inclusive workplace and encourage everyone to apply, regardless of background. Our hiring decisions are guided by skills, experience, and a shared commitment to our values. If you have any questions about our process, we’re happy to provide support and guidance along the way.