Activate Talent

    49070556585- Amazon PPC Manager

    Activate Talent
    Posted 11/14/2025Lead/Manager
    Full-time
    Marketing
    Amazon PPC
    E-Commerce
    Keyword Segmentation
    Bid Logic
    Rank Defense

    Job Description

    Job Title: Amazon PPC Manager (E-Commerce / 8–9 Figure Brand Experience Required) Type: Full-time; Remote Schedule: US Time zone Industry: Personal Care/E-commerce We’re looking for a senior-level Amazon PPC operator who can manage and scale a high-volume brand with discipline, precision, and profitability. This is not an “optimizer” role — this is for someone who lives in Seller Central and Ads Console, understands Amazon’s ranking mechanics deeply, and knows how to push velocity while protecting margin. If you haven’t managed large, complex catalogs and serious budgets for an 8–9 figure Amazon brand, this role is not a fit. What You’ll Own Full Ownership of Amazon Advertising

    • Full-funnel PPC strategy and execution across Sponsored Products, Sponsored Brands, and Sponsored Display.
    • Daily management inside Ads Console and Seller Central — keyword segmentation, bid logic, bulk uploads, placement strategies, and ranking maneuvers.
    • Develop and structure rank defense & rank attack systems for priority keywords.
    • Keyword, Ranking & Funnel Strategy
    • Keyword expansion, harvesting, and clustering using organic data, competitor signals, and conversion

    insights.

    • Build repeatable funnels that drive incremental rank, improve CVR, and increase efficient traffic depth.
    • Manage budgets with tight controls: profit-first PPC, TACoS discipline, and responsible scaling.
    • Creative & CRO Collaboration
    • Partner with creative teams on AGC, Sponsored Brand creatives, and listing-level optimization for

    CTR/CVR wins.

    • Execute structured A/B testing frameworks: headlines, imagery, placements, video variations, and

    storefront paths.

    • Operational Excellence
    • Inventory-aware PPC planning (no wasted spend during low inventory or restock periods).
    • Precision reporting: keyword rank movement, profitability trends, waste reduction, incremental lift.
    • Maintain strong operational discipline — dashboards, logbooks, spreadsheets, and daily hygiene

    standards.

    • Experience running PPC for an 8–9 figure Amazon brand (required).

    $100K–$500K+ monthly ad spend management experience with demonstrated TACoS improvement and profitable scaling.

    • Deep understanding of Amazon’s ranking algorithm and how PPC influences keyword velocity.
    • Advanced competency with bulk file management, keyword clustering, pivot tables, and structured experimentation.
    • Proven success building cross-functional alignment: SEO → PPC → creative → operations.
    • Strong decision-making ability grounded in data, not guesswork.
    • Experience with multiple marketplaces (US required; international a plus).

    Nice to Have

    • Experience with third-party PPC tools (Scale Insights, Pacvue, Intentwise, etc.) but not required and not central to the role.

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