WaterWipes

    Business Development Manager -Mediterranean & Balkans

    WaterWipes
    Posted 11/21/2025Senior Level
    Full-time
    Sales
    Business Development
    Sales Strategy
    Account Management
    Market Analysis
    Forecasting

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    Job Description

    Role Overview:

    As the Business Development Manager for the Mediterranean and Balkans, you are responsible for executing the commercial strategy for multiple markets, including Italy, Greece, Turkey and the Czech Republic. A significant part of this strategy involves increasing physical availability and executing the right route to market model by sales channels. You will be in charge of further developing our existing business in the pharmacy, drugstore and baby stores channels, as well as further developing our business within the Grocery channel. With an ambitious growth plan in place, you will be given the freedom and accountability to give substance to the commercial objectives as you strive to execute the overall commercial strategy in line with the regional commercial strategy.

    Key Duties Work closely with the various WaterWipes and Distributor functions to develop the business roadmap and execute the sales strategy. Further develop the WaterWipes business in Italy, Greece, Turkey and the Czech Republic and other countries (New channels, New Products). Strategic account management: Identify and develop new business opportunities with distribution and retail partners in the assigned area(s) of the market. Manage the day-to-day WaterWipes business in the Mediterranean and Balkans, such as Italy, Greece, Turkey and the Czech Republic markets by working in synergy with our partners. Ensure accurate and timely forecasting of sales within standard procedures, as well as in-market stock levels and ordering pipeline. Ensure the growth of distribution levels as per the agreed yearly KPIs. Take charge and follow up on marketing activities, collaborating with the brand activation team, our distributors, and partners. Monitoring and reporting competition and market intel. Bring relevant shopper and category insights and shape them into actionable in-store executions and activities. Leverage business analytics to influence customer and company decision-making at top-to-top levels, utilising internal/customer business systems. This is not an exhaustive list and may be subject to change and amendment

    Key requirements:

    You should demonstrate a clear ability to develop opportunities into high-performing, profitable sales streams. You should also be able to build and grow sales relationships with internal and external stakeholders, project team members and management leaders. The ability to work in a fast-paced and dynamic organisation is essential.

    Additional requirements include:

    • Relevant third-level education and minimum 5 years of relevant experience.
    • Advanced knowledge of either Italy, Greece, Turkey and the Czech Republic Retail landscape across different sales channels (essential).
    • Advance knowledge of different go-to-market strategies: via distributor, direct business, and hybrid models.
    • Relevant experience in the FMCG industry and key account management.
    • Proven track record in achieving new business targets and objectives.
    • Excellent communication, time management, organisation, and presentation skills.
    • Strong commercial acumen and negotiation skills.
    • Advanced knowledge of P&L, and strong financial acumen.
    • Versatile, self-motivated and results-driven.
    • Strong interpersonal skills and ability to build relationships.

    Strong computer skills, including MS Office applications, sales databases, and web applications. Fluent command of English and Italian languages is a must

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