Content Marketing Specialist

ABOUT THE POSITION We’re looking for a digital native content marketer who’s passionate about creating valuable, engaging content that drives growth, builds trust, and connects with our audience. The ideal candidate is a strong storyteller across media including copy, video, and audio, and loves experimenting with new ideas (including AI tools). Additionally, you understand how smart SEO and AI search strategy fit into a bigger content, brand building, and growth plan. At Linxup, you’ll find career growth opportunities working with Marketing and Leadership teams that value content as a differentiator and growth vehicle. You’ll help us create and manage content across blogs, video, landing pages, email, and social media channels, with a focus on producing clear, helpful, and brand-aligned messaging that resonates with people first—and algorithms second.

ESSENTIAL FUNCTIONS – RESPONSIBILITIES:

Content Creation: Research, write, and edit blog posts, landing pages, email campaigns, and social media content that is engaging, useful, and on brand ● SEO Integration: Apply keyword strategies and basic SEO best practices to improve visibility in search and AI-generated results. Use AI tools to brainstorm ideas, test variations, and improve content where applicable

● Content Strategy: Manage editorial calendars to ensure consistent, timely, and audience-focused content

● Performance Tracking: Monitor how content performs across platforms, analyze results, and suggest improvements

● Audience Engagement & Social Media: Create posts and actively engage with audiences on LinkedIn, Facebook, Reddit, and other platforms. Respond to comments and messages and build meaningful connections that expand brand reach and drive engagement

● Collaboration: Partner with marketing, design, and cross-functional teams to align content with broader brand and business goals ● Brand Consistency: Ensure all content reflects our voice, values, and messaging across every channel

QUALIFICATIONS 2+ years of experience in content marketing, copywriting, or digital marketing (internships count) Strong writing and editing skills, with the ability to turn audience insights into clear, compelling content Familiarity with AI writing tools and a willingness to experiment with them in content workflows Basic knowledge of SEO best practices and how to incorporate keywords naturally into content Experience creating and scheduling social media content A collaborative mindset that includes sharing ideas, taking feedback, and iterating quickly Bonus: Experience with video scripting/editing, Canva, Google Analytics, or CMS tools WORK ENVIRONMENT Monday through Friday Fast-paced environment with opportunities for growth and reward Company promotes work/life balance to achieve maximum performance professionally and personally COMPENSATION AND BENEFITS

We value hard work and on-the-job-excellence and offer competitive compensation and benefits packages:

Position offers a Base Salary Medical, Dental, Vision, Life and 401(k) benefits are offered Flexible Time Off (FTO)